Finding the ‘Goldilocks Zone’ is both a challenge and an opportunity: A reply to Soon

Authors

  • Annalese Bolton School of Psychology, UNSW, Sydney, Australia; NeuRA, Sydney, Australia
  • Ben R. Newell School of Psychology, UNSW, Sydney, Australia

Keywords:

behavioural insights, government policy, good science

Abstract

We are in agreement with most of the insightful points raised by Soon (2017) and note the importance of identifying the strengths, weaknesses, challenges and threats of applying behavioural science to government policies.

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Published

2024-09-18